Trust your gut
More? was founded by Patrick Moore in 2006 who set out on a mission to raise the bar and provide a real alternative to mass produced, ultra processed craft bread and confectionary.
Now, you have got to remember this was 20 years ago and sourdough was not the buzz word it is today. It’s taken a lot to get here, by asking the difficult questions, listening intently and working with amazing people. We believe we have made a real change to the bakery bread scene by championing and challenging the bread tanning salons with their faux sourdough, additive laden bread.
The More? intention is the same today as it has been for the last two decades, produce totally taste driven products which are the best of their kind.
This journey began with Patrick baking out of his converted family home kitchen to a now bustling bakery & busy café in the heart of the Lake District with over 30 staff, supplying cafes, restaurants, hotels and shops across the country.
We are obsessed with creating an environment to produce products which are crafted with passion and integrity and bring people joy. Products which take inspiration from the incredible Lake District landscape we live in and a community with a proud artisan and craft heritage.
We are both thrilled and delighted to be a B CORP certified business which means we meet the verified standards for social and environmental performance which benefit our local community and the planet.
